Earlier this year, the Consumer Technology Association (CTA) gave an award to a sex toy for women called the Osé. Then, in a spectacular PR blunder, it rescinded the award, pointing to a section in…

CES unrevokes robotics prize to women's sex toy

Earlier this year, the Consumer Technology Association (CTA) gave an award to a sex toy for women called the Osé. Then, in a spectacular PR blunder, it rescinded the award, pointing to a section in the terms and conditions that stated: "entries deemed by CTA in their sole discretion to be immoral, obscene, indecent, profane or not in keeping with CTA's image will be disqualified."

After the award was grabbed back, the maker of the Osé issued a statement that read, in part:

Putting aside for a moment the implication that women's sexual wellness products are somehow immoral or obscene — if we didn't fit their policy, how in the world did our application even get past the first round of vetting by CTA staff, let alone receive high marks across the board from their expert judges?

It's also important to note that a literal sex doll for men launched on the floor at CES in 2018 and a VR porn company exhibits there every year, allowing men to watch pornography in public as consumers walk by. Clearly, CTA has no issue allowing explicit male sexuality and pleasure to be ostentatiously on display. Other sex toys have exhibited at CES and some have even won awards, but apparently, there is something different, something threatening about Osé, a product created by women to empower women.

Today, four months after rescinding the award, CTA is giving it back. From Engadget:

In a press release announcing the re-allocation of the award, CTA's senior vice president of marketing and communications Jean Foster commented: "CTA did not handle this award properly. This prompted some important conversations internally and with external advisors and we look forward to taking these learnings to continue to improve the show."

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